Australian group buying web sites comparative analysis report is published

The research announced in our previous post is ready! You will find the way to download the full report (17 pages PDF file) at the end of the post.

Key findings (extracts from the report)

The chart below shows the volume of the deals that 5 group buying web sites reported for the period of the research (01 Sep to 25 Oct 2010):

Group Buying Web sites in Australia, deals volume Septembe - October 2010
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Who is the biggest player on the hot group buying market in Australia? Comparative research.

After the phenomenal success of GroupOn, new group buying (group purchasing) web sites had started to appear virtually every day. It is extremely hot trend and even in Australia we have many of them. One day I asked myself, who is the leader of this market? Who close deals more often, attract more consumers and get highest volume of the transaction? So when I got some spare time, I conducted a small research to answer this questions and find out more insights.

Continue reading “Who is the biggest player on the hot group buying market in Australia? Comparative research.”