I admit that noticed this interesting article a bit late (it is dated end of November), but later is better than never. So, Patrick Stafford from SmartCompany wrote a good, comprehencive review of group buying industry in Australia.
It’s a pretty long article that gives ABC of the group buying model and reviews the state of market in Australia, so I would recommend everybody interested in the industry to check it. Especially agreeable, that Patric cited our research (while unfortunately forget to put a link to it).
Some most interesting quotes from the article:
- Spreets, JumpOnIt and Scoopon are biggest players (opinion match our research);
- Cudo is expected to die soon;
- Groupon will come to Australia soon;
StartupSmart web site recently has posted an article “Is there any start-up mileage left in the group buying model?” with the reference to Altima Interactive.
The article, written by Alexandra Cain, explains the group buying model, analyzes the current state of the market and cites experts opinion, including Altima Interactive founder Alex Levashov (aka myself).
The research announced in our previous post is ready! You will find the way to download the full report (17 pages PDF file) at the end of the post.
Key findings (extracts from the report)
The chart below shows the volume of the deals that 5 group buying web sites reported for the period of the research (01 Sep to 25 Oct 2010):
Continue reading “Australian group buying web sites comparative analysis report is published”
After the phenomenal success of GroupOn, new group buying (group purchasing) web sites had started to appear virtually every day. It is extremely hot trend and even in Australia we have many of them. One day I asked myself, who is the leader of this market? Who close deals more often, attract more consumers and get highest volume of the transaction? So when I got some spare time, I conducted a small research to answer this questions and find out more insights.
Continue reading “Who is the biggest player on the hot group buying market in Australia? Comparative research.”